| إسم الجامعة / الكلية | الدرجة العلمية | التخصص |
|---|---|---|
Southern Illinois University (Illinois, U.S.A.) | Phd | Marketing |
Lewis University (Illinois, U.S.A.) | MA | e-Business & M.I.S. |
Bethlehem University (Bethlehem, Palestine) | BA | Accounting |
Maastricht School or Management (Netherlands) | Diploma in Training of Trainers and Consultants |
| من | إلى | حتى الآن | الوصف | المؤسسة | Description |
|---|---|---|---|---|---|
Ra’id Q. Shomali is a Marketing academic and practitioner. Ra’id earned his bachelor of business administration in Accounting from Bethlehem University (Palestine), an M.B.A. with a double concentration in M.I.S. and e-Business from Lewis University (U.S.A.), a Training of Trainers & Consultants Diploma from Maastricht School of Management (Netherlands), and a doctorate of business administration with an emphasis in Marketing from Southern Illinois University (U.S.A.) where he was awarded the prestigious Fulbright scholarship award.
As an academic, Ra'id taught undergraduate and graduate marketing and management courses at Bethlehem University (Palestine), Southern Illinois University (U.S.A.) and Indiana State University (U.S.A). Currently, he is an assistant professor and the chairperson of the department of marketing at the Arab American University (Palestine). His research focuses on marketplace interactions of migrant consumers, Internet and social media marketing, nonprofit/social marketing, social entrepreneurship and donor relationship management.
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| من | إلى | حتى الآن | الوصف | المؤسسة | Description |
|---|---|---|---|---|---|
As a practitioner, Ra'id's consulting career focuses on impact consulting and customized training interventions targeting specific organizational needs in all sectors of the economy (for- profit, nonprofit and government organizations). Range of topics covered include strategic planning, marketing strategies, integrated marketing communications, branding, teamwork and board capacity building (nonprofit boards, municipal and village councils, etc.), leadership skills, fundraising and donor relationship management.
Beyond his professional capacity to plan, organize and execute training interventions with a high degree of cultural sensitive and creative pedagogical approaches, Ra’id takes on a positive outlook towards persons he interacts with, having faith in each person’s capacity for development towards the best version of themselves, personally and professionally.
Furthermore, Ra’id adopts a participatory approach to training incorporating input of both client and participants into presentations, role-playing, coaching, mentoring, games and various training activities.
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| Course Title | المستوى |
|---|---|
Principles of Marketing | دراسة جامعية |
Consumer Behavior | دراسة جامعية |
Marketing Research | دراسة جامعية |
Internet & Social Media Marketing | دراسة جامعية |
Foundations of M.I.S. | دراسة جامعية |
Integrated Marketing Communications | دراسة جامعية |
Marketing Applications for Recreation and Sport | دراسة جامعية |
Special Topics in Marketing | دراسة جامعية |
Marketing Strategy | دراسة جامعية |
International Marketing | دراسة جامعية |
Brand Management | دراسة جامعية |
Marketing Management | دراسات عليا |
Promotional Strategy & Management | دراسات عليا |
Foundations of Sport Management | دراسات عليا |
Foundations of Management | دراسات عليا |
Foundations of Marketing | دراسات عليا |
Measuring Customer Satisfaction | دراسات عليا |
Fundraising | دراسات عليا |
Ethical Issues in Fundraising and Proposal Writing (~ Business Ethics) | دراسات عليا |
Strategic Risk Management | دراسات عليا |
Risk Management in Healthcare | دراسات عليا |
Crisis Management | دراسات عليا |
Multivatirate Data Analysis (Doctoral Seminar) | دراسات عليا |
Marketing Theory (Doctoral Seminar) | دراسات عليا |
Competitive Strategy | دراسات عليا |
